Brand Design Services

Key Brand Design Services We Offer

• Logo designing

  A company logo provides its brand representation thus making it fundamental for recognition. Our logo development focuses on building distinctive and memorable logos which maintain scalability to represent business identity effectively. All design elements undergo deliberate attention to build a logo that becomes more recognizable and embodies brand identity

• Brand Identity Development

  A business brand requires more than an identiying logo because it functions as the entire visual system used by the company. We establish unified brand perception through consistently chosen colors along with fonts and images with graphical components which deliver your narrative across multiple platforms.

• Brand Strategy and Positioning

  Quality design requires strategic foundation. Brand Design Services offered by us develop brand strategies to define business mission along with values and audience targeting and competition positioning. We help your brand match the preferences of your target audience while transmitting the right information to prevail over competitors in the marketplace.

• Marketing Collateral Design

  Our design team creates every piece from business cards through brochures and flyers as well as digital and presentation assets which execute your brand message and identity. Our marketing materials are specifically designed as impact factors which influence both your customers and prospective clients.

Our Brand Design Process

At FT Digital Solutions, we follow a structured process that ensures the creation of a brand identity that reflects your business’s core values and connects with your target audience.

• Discovery & Strategy

  A successful brand design requires you to comprehend the nature of your business enterprise. We start by carrying out extensive examination to learn about your business and competitors as well as marketplace evolution. Our collaborative discussions enable us to obtain the required information needed for creating branding strategies which position you as the leading organization in your market sector.

• Concept Development

  Our team adopts your business model understanding to create brand concepts that depict your authoritative value point. During this stage we develop ideas through sketches and design draft work alongside developing your visual identity elements including logo design along with color schemes and typography that set the base for your brand identity.

• Design & Refinement

  We choose one concept as the brand representation and then refine its design elements to achieve absolute visual excellence together with maximum functionality. Our goal is to develop flexible designs that people will remember while adapting to multiple application platforms which include digital sites and publishing materials. The design refinement step requires detailed work on logo development and selection of brand colors and typography together with graphic presentation standards.